Challenge

A logistics company aimed to increase brand awareness across North America to attract new clients and establish itself as a thought leader in the logistics space. They had limited brand recall, and the company’s website traffic was low, which was hindering their expansion efforts.

Solution

We designed a targeted brand awareness campaign that combined social media advertising, content marketing, and influencer collaborations. Our social media campaigns, running on LinkedIn and Facebook, emphasized the logistics company’s expertise and track record in reliable delivery solutions. We created a series of posts showcasing case studies, customer testimonials, and insights into the logistics industry.
In addition to social media ads, we collaborated with industry influencers to amplify the company’s message. These influencers, who had significant followings in the logistics sector, shared content related to the client’s services, driving both credibility and visibility.

Result

The campaign led to a 50% boost in brand recall and a 65% increase in website visits. The logistics company received positive feedback from prospective clients and saw a noticeable uptick in inbound inquiries. By establishing a strong digital presence, the company positioned itself as a trusted player in the logistics industry, building a foundation for long-term growth.